Google July 2008 | Google Web Analytics Consultant - Webanalytics Expert

Monday, July 21, 2008

Problems in Google Analytics Profile Creation

I had few issues with the newly created Google analytics profile. Thought of asking for assistance from Google Analytics team and had an online chat with them. Read the below given chat transcript for useful information.

Thank you for contacting Google AdWords. Please hold a moment while we route your chat to a specialist who will help you with your question: "Have problems with my newly created analytics profile for https://secure.comodo.com/ev2008/".
Anuradha R has received your message and will be right with you.
Anuradha R: Hello Kamal. Thanks for contacting Google AdWords. How may I help you today?
KamalChandran: Need your assistance!
KamalChandran: I have problems with my newly created analytics profile for https://domain.com/file/".
Anuradha R: Ok.
Anuradha R: Can you please specify what the problem is?
KamalChandran: eventhough the code was added to the webpages of https://domain.com/file/", I get a comment on the status column saying 'Tracking Installed'-Check Status. This is in sharp contrast with the already working profiles which says 'Receiving data'in the status column
KamalChandran: Can you please pull my account and check for the errors
KamalChandran: Customer ID: XXXXXX
Anuradha R: When did you add the code?
KamalChandran: 4 days back, I waited for some days to see whether there is any change in the status of the profile
Anuradha R: Ok.
Anuradha R: Would you mind waiting a moment while I pull up your account?
KamalChandran: but when I found no change in the status comment I thought of taking your assitance
KamalChandran: I will wait!
Anuradha R: Thank you for waiting.
Anuradha R: I would like to clarify...
KamalChandran: np\
Anuradha R: Your tracking code is installed but you are not receiving data, is that right?
KamalChandran: For friday, July 18 analytics has reported 25 visits
KamalChandran: For saturday, July 19 it is 2 visits
KamalChandran: I could see the tracking code added to the webpages and I believe that is free from any errors
Anuradha R: So you are receiving data?
Anuradha R: Kamal, please state clearly your concern, so that I can help you troubleshoot this better.
KamalChandran: Hello Anuradha, pls read my question below
KamalChandran: eventhough the code was added to the webpages of https://secure.comodo.com/ev2008/", I get a comment on the status column saying 'Tracking Installed'-Check Status. This is in sharp contrast with the already working profiles which says 'Receiving data'in the status column
KamalChandran: 'Tracking Installed'-Check Status is the current comment on the newly created analytics profile
Anuradha R: I see only 'Tracking Installed'
KamalChandran: If everything is working fine the comment would be stated like "Receiving Data Conversion Goals (0)"
KamalChandran: U got it, my question is If everything is working fine the comment would be stated like "Receiving Data Conversion Goals (0)"
KamalChandran: why is the comment saying 'Tracking Installed'
KamalChandran: eventhough the codes are perfectly added to the webpages
Anuradha R: Ok. Kamal, I will need to consult a specialist about this and revert to you is that ok?
Anuradha R: I will email you at XXXXXXX with the resolution for this.
KamalChandran: This is of utmost importance, as the management wants a clarification immediately
KamalChandran: please do not send this to our CEO, it would be an inconvenience to him
KamalChandran: send the email to XXXXXX
Anuradha R: Ok, I can do that.
Anuradha R: Please expect an email by EOD today.
Anuradha R: Is there anything else that I can help you with?
KamalChandran: Anuradha, on few occassions I did not receive emails as promised by adwords support persons
Anuradha R: Please be assured, that I will follow up in this case.
KamalChandran: Thanks for considering my request.
Anuradha R: You're welcome.
KamalChandran: I believe you have fully understood the clarification I require
Anuradha R: Yes, I have, you are seeing the term'Receiving Data' for other profiles, bout seeing 'Tracking Installed for the profile https://secure.comodo.com/ev2008/ ".
Anuradha R:
KamalChandran: right, I have one more request for the profile named "InstantSSL Goals-I"
Anuradha R: Ok.
KamalChandran: I created this profile on July 17 by using the option "Add a Profile for an existing domain" while creating the profile.
Anuradha R: Ok.
KamalChandran: similar status is shown for this profile also
Anuradha R: For this profile, you have to enable cost data.
Anuradha R: I see that cost data is not applied in this profile.
KamalChandran: usually when I create a profile using "Add a Profile for an existing domain," it takes only 1 day, now it is more than 3 days
KamalChandran: yes, it would checked by default
KamalChandran: yes, you are right, do you think by applying cost data the issue will be resolved
KamalChandran: Are you there?
Anuradha R: Thank you for waiting.
Anuradha R: For this profile, "InstantSSL Goals-I"
Anuradha R:
Anuradha R: You need to apply cost data.
KamalChandran: okay, I did that now
KamalChandran: I have applied the cost data.
Anuradha R: Ok.
Anuradha R: Please hold.
KamalChandran: okay.
KamalChandran: Is there a limit to create profiles
KamalChandran: I meant "how many profiles can be created in one account."
KamalChandran: Is it 50.
Anuradha R: Kamal, I see that you have applied the code multiple times on the same page.
Anuradha R: So you will need to install the code only once for each page.
Anuradha R: Please go to the websites you mentioned and remove the multiple codes leaving only one.
Anuradha R: This is also the case with the other profile.
KamalChandran: Is this for secure.comodo.com/ev2008/
Anuradha R: No, the multiple codes is for "InstantSSL Goals-I"
Anuradha R:
Anuradha R: For the other profile, I will check with the specialist and revert to you.
KamalChandran: can I know the page where u found multiple codes
Anuradha R: In answer to your question on number of profiles, you can have upto 50 profiles in one account.
KamalChandran: "InstantSSL Goals-I" is actually a duplicate profile for already working profile "www.instantssl.com"
Anuradha R: http://www.instantssl.com/
Anuradha R: Kamal, please take a look at the website and do the needful, I will get back to you for the other account.
KamalChandran: yes I can see another GA code at the bottom fo the page, but the real profile "www.instantssl.com" works well
Anuradha R: I see that the code is pasted multiple times.
KamalChandran: "InstantSSL Goals-I" is created by using the option "add a profile to the existing profile"
KamalChandran: and by selecting InstantSSL as the existing profile.
Anuradha R: The duplicate profile also needs to have the code installed only once.
KamalChandran: no need, I have already created duplicate profiles for many profiles and is working fine
Anuradha R: Kamal, so I will get back to you for the other profile, is that ok?
KamalChandran: fine
KamalChandran: thank you
Anuradha R: You're welcome.
KamalChandran: when can i expect the reply
Anuradha R: One moment.
Anuradha R: I will help you if you can wait for a few minutes.
KamalChandran: sure
KamalChandran: I will wait
Anuradha R: Thank you for waiting.
Anuradha R: I see that I will need to send you an email on this Kamal.
Anuradha R: Thank you for your patience.
Anuradha R: I will revert as soon as I have an answer for the team.
Anuradha R: Are you there?
Anuradha R: It was a pleasure chatting with you. If you have any more questions, please feel free to visit our Help Center. You can also print this chat transcript for your records. Have a great day.
Thank you for contacting Google AdWords. Your chat session has ended. Click To Print

Organic SEO Adwords Consultant Website Optimization India

Tuesday, July 15, 2008

Website Traffic Analysis Guide for Emarketers

Every EMarketer should understand the significance of website analytics.

Web Analytics is a majic wand to the Emarketers to analyse the website users behaviour. EMarketers should be aware of the e-metrics through which they can analyse webpages for enhancing their performance.

Collection of E-metrics data is done in two ways, Log file analysis and Page tagging.

Log file analyser softwares faciliates analysis of log files and presents in a meaningful ways. These tools can be customized to provide data in the manner we would like to see.

Page tagging is the collection of data using javascript in each page. The third-party server would be carrying all the traffic statistics gathered through page tagging.

There are umpteen web analytics software available in the market. It is a mixture of paid and free web analytics tool.Before Here is a list of free and paid tools.

Free Web Analytics Tools:
Google Analytics
Microsoft adCenter Analytics
Piwik
Site Meter
Stat Counter
Webalizer -Log file analysis program
Analog -Log file analyser
Awstats - Log file analyser

Paid Web Analytics Tools:
Omniture
VisualSciences / WebSideStory
WebTrends
ClickTracks
Indextools
Weblog Expert
Clicky
Mint

I have portrayed some simple steps below to understand the working of internet and how data is recorded in the web logs.

Step:1
User logs in into the internet. The ISP provides him an IP number.

Step 2:
User types a URL in the browser.

Step 3:
ISP proxy server receives a request.

Step 4:
Request is sent to host server as packets.

Step 5:
The webpage's hostserver receives the request.

Step 6:
Immediatley the host server sends the requested file to the IP address of the user. The user views the webpage.

Step 7:
The requested files willl be recorded in the log files of the host web server.

Step 8:
The log file analyser software processes the details of the log files into its engine and renders the traffic information in a fabulous way. If webpage is tagged, the javascript code in the requested webpage will deliver the information to a third-party server, the login provided by the vendor will supply the traffic details.

Following are the EMetrics involved in increasing the website sales:

1)Value per visitor
2)Average Order size
3)Items per sale
4)Conversion rate is calculated by dividing sales by visitors
5)Sales trends viz time, day etc.
6)Exit point
7) Entrance point

After sales service EMetrics:

1)Visits to FAQ page
2)Visit to intruction manuals
3)Newsletters opt-ins

Sales Lead Generation EMetrics:

1) Email contact conversion rate
2)Filling up online forms
3) Visiting Product information pages
4)Average time
5)EMail opt-ins
6)Newsletter sign-ups

Hope the information provided is little helpful to undertand web analytics.

Adwords Consultant Website Optimization India